The Economic Times reported it. The Government knows it. The locals fear it and the estate owners are wondering what to do about it.

Darjeeling Tea is under threat, and unless the government comes to the aid of the industry, the “Champagne of Teas” will become a thing of the past.

The situation is such that the Tea Board of India has sought Rs. 1,000 crores from the Union Government to revive this industry.

Subodh Brothers, a tea exporter in India, gives you more details.

The problem is twofold. One is that several tea estates are suffering from financial troubles and secondly there is a problem with the weather conditions.

Unfavourable weather conditions and freak weather incidents are something that needs to be talked about and taken up with environmentalists as well as the government. Darjeeling tea holds a special recognition of GI or Geographical Identification label due to its highly distinctive aroma and taste. If the weather were to change drastically in the hill station, the surrounding tea estates would be affected, and consequently the quality of tea.

However, this is not the end of the woes of Darjeeling tea. Several tea exporters in India are taking advantage of the Revised Treaty of Trade between India and Nepal and mixing lower-quality tea from Nepal with Darjeeling tea and selling this spurious mix abroad. This is giving Darjeeling tea a bad name in the international market.

If you are on the lookout for authentic Darjeeling tea, we invite you to get in from Subodh Brothers, which is one of the leading tea exporters in India.

Wrapping Up

The drop in tea demand from European countries thanks to the war in Ukraine and Russia is also another potential problem of the Darjeeling tea industry.

Subodh Brothers, tea exporter in India, invites you to enjoy the authentic Darjeeling tea experience, with a range of teas from the region.

Drink authentic, and have a beautiful tea drinking experience you will cherish forever.

According to the IBEF, India is the second-largest producer of tea. However, 80% of the produced tea is consumed by the local population itself! Only around 20% of this tea is exported, earning the country valuable foreign exchange. As a tea exporter in India, Subodh Brothers takes a look at why this is the case, and what can be done to revive a dying industry.

At present, India accounts for only 12% of the World’s tea exports. There are myriad reasons why this is so. From spurious quality to high competition and lower production, the reputation of the Indian tea industry is at stake. Let’s take a look at some factors that are causing the tea industry to stagnate.

Lower Productivity

India’s tea gardens are old, as the industry started around 172 years ago. It follows that a wide proportion of bushes are old and produce lower yields. Moreover, it is becoming costly to produce tea in Indian gardens. By contrast, Kenyan tea gardens have younger bushes, higher yields, and lower production costs. India is losing out to this African competitor.

Use of Tea Bags

Since the 1990s, the preference for loose standard Broken Tea (BT) has declined, with the working class of Europe now preferring tea bags to loose tea. To meet this demand, Subodh Brothers, tea exporter in India, has a line-up of brews in a bag. One can conveniently opt for this option and enjoy a cuppa without much fuss.

Bought-Leaf Factories

These are tea factories where poor-quality tea is produced. This affects not only the pricing of good quality tea but also creates a negative impression in the global tea-drinking community. Poor quality leads to poor perception, which leads to a black mark on Indian tea in the international market. Tea from Subodh Brothers, however, is of the highest quality and has been for the past 100 years.

Spurious Varieties

Lower-quality teas are passed off as Darjeeling teas. Green leaves from Nepal, close to Darjeeling, are brought in and passed off as Darjeeling tea. Once again, this is a breach of trust that ought not to be tolerated. Subodh Brothers, tea exporter in India, does not participate in such activities, ensuring that only the purest Darjeeling teas come to your table.

Wrapping Up

As one of the leading and trustworthy tea exporters in India, we are looking into some of the problems associated with the tea industry in India. We feel it is our responsibility to ensure that the finest and best Indian teas come to your breakfast table.

Therefore, choose the finest Darjeeling and Assam teas only from Subodh Brothers!